Founder of Pawn Gorillas. Helping pawn brokers grow stronger businesses through leadership, strategy, accountability, and community.
Founder of Pawn Gorillas. Helping pawn brokers grow stronger businesses through leadership, strategy, accountability, and community.
From Jeweler to Pawnbroker
With nearly five decades of experience in the jewelry, coin, and pawn industries, Bob McCullough built a career on resilience and reinvention. After 11 years as a retail jeweler, he took a leap of faith in 2001 — opening Pawn Plus in west-central Illinois with just $5,000, an empty building, and a hand-painted sign that read “Pawn Plus Now Open — The People’s Bank.”
What started small grew into a 6,000-square-foot store with an additional 2,400-square-foot warehouse, serving thousands of customers and generating nearly $1 million annually — all in a county of only 35,000 people.
Decades of Entrepreneurship

11 years mastering craftsmanship and customer relationships.

Transformed a $5,000 investment into a million-dollar pawn success.

Founded over 100 businesses in industries from aviation to surplus trading.

Worked with teams for Animal Planet, Discovery, and History Channel.
The Mission
“Success doesn’t come from luck — it comes from hard work, community, and the willingness to keep learning.”

Monthly KPI tracking to keep members focused and growing.

Real-world insights from decades of hands-on leadership.
Connect with fellow pawnbrokers who “get it”.
Experience & Recognition
Bob’s leadership and innovation have made him a respected voice in the pawn industry — and beyond.
Join the Tribe
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© Copyright 2026. Pawn Gorillas. All Rights Reserved.
Terms & Conditions | Privacy Policy | Made by Pawn Leads.